Privacy policy.

Last updated: 2 October 2026

This policy explains what personal data DevMarkLab collects when you visit devmarklab.com or talk to us, why we collect it, and what control you have over it. We've kept it as plain as a legal page can be.

1. Who we are

DevMarkLab is a growth marketing agency for developer-focused SaaS, run as a sole proprietorship based in Jaipur, India. DevMarkLab is responsible for the personal data collected through this website (the "data controller" under GDPR and the "data fiduciary" under India's Digital Personal Data Protection Act, 2023).

Email: connect@devmarklab.com

2. What we collect

Information you give us

• Contact form: your name, work email and company URL, plus anything you write in your message.
• Emails and calls: whatever you share when you email us, book a call or speak with us.
• Job applications: your CV, portfolio and contact details if you apply for a role.
• Client work: business contact details and information you share with us during an engagement.

Information collected automatically

When you browse the site, Google Analytics 4 (loaded through Google Tag Manager) records how the site is used: pages viewed, time on page, the website that referred you, device and browser type, and approximate location at country or city level. Our hosting provider also keeps standard server logs, including IP addresses, for security and performance.

We don't knowingly collect sensitive personal data, so please don't send it through the contact form.

3. How we use it

• To reply to your enquiry and arrange calls.
• To plan and deliver services to clients, including proposals, invoices and reports.
• To review job applications.
• To understand which pages are useful so we can improve the site and our content.
• To keep the site secure and meet our legal, tax and accounting obligations.

We don't sell personal data, use it for third-party advertising, or make automated decisions about you.

4. Legal basis

If you're in the EU, EEA or UK, we rely on consent for analytics cookies, legitimate interests for responding to enquiries you send us and running our business, and contract for delivering services you've engaged us for. In India, we process personal data with your consent or for the legitimate uses allowed under the DPDP Act, 2023.

5. Who we share it with

We share data only with providers that help us run the site and the business, and only what they need to do their job.

Contact form submissions are emailed to our team. They aren't stored in a database on this website. We may also disclose data if the law requires it or to protect our legal rights. We don't share it with anyone else.

6. International transfers

Some of our providers store or process data outside India, including in the United States and the EU. Where that happens, we rely on the safeguards those providers put in place, such as standard contractual clauses.

7. Cookies

Google Analytics sets cookies (named _ga and _ga_*) to tell visits apart. Embedded YouTube videos may set their own cookies when you play them. You can block or delete cookies in your browser settings at any time, and the site still works without them.

8. How long we keep data

• Enquiries that don't turn into projects: up to 24 months after our last contact.
• Client records: for the length of the engagement, then as long as Indian tax and accounting law requires.
• Job applications: up to 12 months, unless you ask us to delete them sooner.
• Analytics data: up to 14 months.

9. Your rights

Depending on where you live, you can ask us to:

• Show you the personal data we hold about you.
• Correct or update it.
• Delete it.
• Stop using it, or limit how we use it.
• Withdraw any consent you've given.
• Send you a copy in a portable format (EU and UK).

Email connect@devmarklab.com and we'll respond within 30 days. If you're not happy with our response, you can complain to your local data protection authority or, in India, to the Data Protection Board of India.

10. Grievance officer

You can raise any concern about your personal data with our Grievance Officer: Divanshu Khatter, Founder, at connect@devmarklab.com or the address above.

11. Security

We use HTTPS across the site, limit access to our business accounts, and work with reputable providers to protect your data. No method of sending or storing data online is completely secure, but we take reasonable steps to keep yours safe.

12. Children

This site and our services are meant for businesses. We don't knowingly collect data from anyone under 18. If you think we have, email us and we'll delete it.

13. Links to other sites

Our blog links to third-party websites and tools. They have their own privacy practices, so check their policies before sharing data with them.

14. Changes to this policy

We'll update this page when our practices change and change the date at the top. Significant changes will be flagged on the site.